n°229/ Post Soviet Style

June 2016

by Nathalie Azoulai

Since the fall of the USSR and the Berlin Wall, more than twenty years ago, we are used to thinking that Eastern Europe trendy people have widely adopted the Western style, except for this very specific nostalgia fashion feels for political disasters and social weirdness.  After Demna Gvazalia, head designer of Balenciaga, Gosha Rubchinskiy, a Russian-born fashion designer, seems to be one of them. His clothes are largely inspired by a Soviet bloc sports-tinged style showing oversize leather jackets, baggy pants hoiked too high, too-long belts tied too tight, with all the gangly awkwardness of adolescence. Along with fashion photographers such as Harley Weir, he plays a post Soviet score many Westerners might want to play with him…

 Harley Weir