An artistic director at the Publicis advertising company and a contributor to the iconic publication, Façade, Jean-Baptiste Mondino comes to the attention of the public in the 1980s with the album covers and musical videos he imagines for such artists as Vanessa Paradis, Madonna, the Rita Mitsouko or David Bowie. A talented photographer, he has since been often the portraitist of celebrities and fashion series for various magazines while he has produced some of publicity’s most celebrated fantasy commercials for such brands as Jean Paul Gaultier’s perfumes and Christian Dior’s J’adore featuring the sculptural Charlize Theron. The French photographer clearly helped establish the aesthetic of the 1980s and 1990s’ pop culture -‘The '80s were all about the younger generation taking power. It was all nightclubbing, sex and fashion. Visual artists, not writers, became the culture heroes’ - while his sexy and subversive color-saturated images have diffused ironic and playful concepts. Very secretive as he escapes spotlights, Jean-Baptiste Mondino nonetheless manages to leaves a strong imprint on visual arts and his name has become synonymous with all things stylish and irreverent.