The Jacksons are undeniably a tribe. Nine children whose majority evolved in show-business pushed by a tyrannical father, Joe obsessed by the will to turn his offspring into music geniuses. One, nonetheless, distanced itself from the others: Michael, a charismatic precocious singer and dancer that first emerged on stage with his four brothers, Tito, Jermaine, Marlon and Jackie, with whom he formed the Jackson 5. A Motown sensation, Michael Jackson became a legendary pop icon when he moved towards a solo career releasing numerous sensational albums and singles that installed him in the billboards of the 1980s and 1990s. In the meantime, his brothers difficultly tried to make a name for themselves alongside their sisters Rebbie and La Toya who earned a controversial reputation after she appeared in Playboy. The youngest sibling, Janet, managed to impose herself as a talented performer, turning into a 1990s it-girl, the only one who shared Michael Jackson’s celebrity. From the 2000s, the Jackson name became more and more associated with scandal and obsolescence until summer 2009 when Michael Jackson suddenly died: the legend was revived. Since, the Jackson tribe has tempted to take advantage of the emotional aftermath and acquire a secure place alongside Michael Jackson’s aura who could provide them with a little celebrity spark.